You Text. You're Next.

Texting, talking, eating –we’re all guilty of some sort of driver distraction. But what we might not realize is the deadly consequences our bad driving habits can have. Distracted driving is the leading cause of traffic crashes in Missouri. In 2008 alone, cell phone use was attributed as the cause of 1,788 Missouri traffic crashes.

Last year Missouri made a small step in curbing some of that distracted driving by passing a law prohibiting drivers 21 and under from texting. Five bills have already been filed this year in the Missouri legislature that would expand the texting ban to all drivers.

Yesterday Secretary of Transportation Ray LaHood unveiled the first survivor-powered national organization dedicated to putting an end to distracted driving. The group, FocusDriven, grew out of last year’s distracted driving summit sponsored by the US Department of Transportation in Washington. Secretary LaHood also unveiled the 30-second public service announcement below.

Missouri will be launching its own anti-texting while driving campaign next month with new radio spots to raise awareness of the consequences of texting while driving. Those texting spots can be previewed here.

Avoid distractions while driving. Keep your eyes on the road and Arrive Alive.

DNT TXT & DRV – I WNT 2 ARV ALV

I’m not innocent when it comes to texting and driving. I’ve found myself driving 70 miles per hour on Route 63 when my text alert buzzes. Not one to ignore my phone, I reach over, read it, sometimes even respond.

I’ve read the horror stories and watched this sad (and a little too graphic) PSA and recognize the dangers of texting while driving, but it’s still an incredibly hard habit to break.

And my phone plan limits me to 250 text messages a month.

Last week I went with my 18-year-old sister-in-law to renew her cell phone plan. They looked up her text message usage and she puts mine to shame. She sends an average of 3,000 text messages per month – 100 text messages per day. I’m sure a fair share of that is done while driving, putting herself and others at risk.

A new law goes into effect this week that bans Missouri drivers 21 years of age or younger from sending, reading, or writing an electronic message while driving.
Initially when the law was passed, I questioned: why just youth? Why not everybody? Am I, at age 25, any less of a risk than someone under 22? Maybe not. But if you look at my texting usage compared to that of my sister-in-law’s you see the importance of banning her and other youth from texting while they are still novice drivers.

Eventually I hope the ban follows suit for the rest of us. With a fine of $200 if caught, I think I would find a way to ignore that pesky little text message – at least until I’m safely off the road.